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To say that Max Berlin, President and CEO of MeasureComp, grew up in the retail flooring business,
is to state the obvious. The son of the founder of New York Carpet World, Max brings a lifetime
of floor covering knowledge to MeasureComp. After graduation from Yeshiva University in New York City,
Max joined New York Carpet World and worked his way up through the ranks. After 5 years of selling
flooring and learning first hand what it takes to complete the installation, he helped form MeasureComp.
His vision for MeasureComp is to provide flooring retailers with the best outside measuring service
in the industry.
With a B.SC from Northwestern University in Computer Engineering, specializing in computer architecture
and software engineering, Steve has been continuing his education with a Masters and Law Degree pending
from the University of Michigan; therefore, it is no surprise that Steve Friedman is
MeasureComp's Chief Information Officer. As a computer consultant/software engineer to Motorola,
IBM, F&F Realty, and New York Carpet World, Steve became the logical choice to lead the development of
the software program that is used by the MeasureComp technicians. Steve assembled a team of software
engineers that spent years perfecting the program that now gives MeasureComp's customers
error free calculations plus a complete materials list including the doorways and cut lists for the
entire job. Steve is always looking to upgrade the program to provide retailers with the latest in
computer technology.
With a Computer Science degree from the University of Illinois, and expertise in database and web
technologies, Avi is a welcome addition to the MeasureComp team. Avi spent several years working
for one of the largest market research companies in the country, developing custom software and
database solutions for client projects, clients such as Ford Motor Company. With over 8 years of
web development experience, and certification in Oracle Database Administration, Avi moved into the
world of technology consulting. Consulting for Fortune 500 companies, Avi gained valuable project
experience that MeasureComp will surely take advantage of.
Andrew Antonucci comes to MeasureComp with a lifetime of retail and flooring product knowledge.
Andy began his career with K-Mart Corporation in the flooring retail division, before joining
New York Carpet World where he spent his next 22 years in sales and management positions.
It was at NYCW where Andy gained the skills and knowledge of the floor covering industry.
Andy is now with MeasureComp managing the day to day operations from measuring to the calculation
application and quote building.
Jim Christley brings real life experience to his position as Vice President
of Business Development for MeasureComp. He began his flooring career in management for Color Tile,
and soon was promoted to Regional Product Training Manager. Jim left Color Tile to join
Shaw Industries where he was the Regional Supervisor for Estimators in charge of hiring and
training all new estimators and managed Shaw's closing in the home program.
In 1998, he moved to Michigan to help rollout and develop MeasureComp as the nation's
leading measure service. As Vice President of Business Development, he coordinates development
of all new programs for existing and new business ventures from the MeasureComp perspective.
Jim has a B.A. from Grove City College and has extensive knowledge in blueprint development
and translation, which he has put to use every day at MeasureComp.
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